Like many non-profit organizations, The Salvation Army is competing for donations. This campaign asked donors for two items most requested by those in need; food and clothing. “Comfort Food” twisted familiar feel good food visuals by making them out of clothing. Our goal was to make donors and those in need feel good inside and out.
AGENCY: TAXI
ROLES: Creative Direction, Art Direction, Design
PRODUCTION: SeventhStreet
PHOTOGRAPHY: Clinton Hussey
CGI: Mike Campau & Omar Malkosh
COMPOSITING: Mike Campau