Freelance Creative
Freelance Creative
If you haven’t considered an electric vehicle, you may be living in dark ages. To tell the story of mankind’s evolutionary step forward: we created Homo Gasolinus, the caveman whose former obsession with the gasoline-powered vehicles has suddenly shifted, and he is now experiencing the next the evolutionary chapter: electric vehicles.
AGENCY: Edelman
ROLES: Creative Direction, Art Direction
COPYWRITER: Jim Diorio
DIRECTOR/PHOTOGRAPHER: Anthony Redpath
To create more value with our limited budget, we collaborated with an outside vendor to create 5 videos, 3 print visuals and over 100 gifs for social content.
We specifically filmed and created over 100 gifs for social content…